A/B Testing also known as split testing is the experimentation process in which two different versions of a certain variable (webpage, mobile app, etc.) are shown to different groups of consumers to see which version leaves a greater impact or impression. 

This process takes guesswork out of website optimization and is a major component of CRO (Conversion Rate Optimization).

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Ashraful Islam

Ashraful Islam

Experienced Skip Tracer And Real Estate Lead Generation Specialist. Providing Targeted Marketing & Skip Tracing Investigations To Help You Find High-Quality Leads That Lead To Successful Transactions. Contact Me Today.
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